You learn from your customers, your clients and your members.
They tell you what makes them proud. They tell you what they want. They tell you what they need.
Do you value their concerns? Do you recognize their ideas? Do you find the time to focus a valuable response?
Here, you will find articles and ideas inspired by audience concerns, questions and dreams. The content may not have fit into the program or speech that they participated in, but the subject needed to be addressed.
Fifty years ago, there was a popular business book titled, The Peter Principle. The basic premise of The Peter Principle: Talented people get promoted. They will keep getting promoted until they reach a position where they prove to be incompetent. There they will stay. They could never be considered for another promotion because they’re incompetent. […]Read More
In a county of 500,000, the chamber has been an active, valued participant in the community, but they have been operating on autopilot. With a member retention rate of 70%, and events feeling more revenue-driven than member-focused, this chamber has undeniable room to improve. It had been years since the chamber seriously asked, “What do […]Read More
Do you hate speaking to groups, large or small? Your “hate” may come from one helpful suggestion: Stand Up Straight! My father told me to do it, “Stand up straight!” adding, “Imagine a string attached to the top of your head lifting you and elongating your spine.” You were likely told to do something very […]Read More
I love the TED talks. Rita Pierson nails this one for teachers. Kids don’t learn from people they don’t like: Rita Pierson- Every Kid Needs Champion The message is great for everybody, leaders, managers, sales people and politicians. People don’t listen to people they don’t like.Read More
Communication is not speaking. Speaking is an activity. Communication is a result. If I get an idea into your head, then I have communicated. If I don’t get the idea into your head, I didn’t communicate. I often hear the old adage, “Communication is a two-way street.” People will also say, “They have to meet […]Read More